How Google+ is better platform than Facebook:

Facebook has over 750 million estimated unique monthly visitors, wheras Google+ receives only 65 million. Considering the number of unique visitors the google+ appears to be small. But from the markter’s point of view the size of the platform doesn’t matter much, what matter’s  is the potential target audience reach. It’s being wisely said that it’s better to be a big player in the samller marke then to be small player trying to survive in the bigger market.

Google+ allows it users to sign up for google authorship which enables the content writer or the marketer to get better visibility in the search engine. Faceboook doesn’t have any such feature to increase the search optimization.

On Google+ you don’t need to pay money for reaching your target audience as it is done on facebook through promoted posts , as all the people who have added you or your brand in the circle are about to see the posts .

On facebook people add all their school mates, class mates & old friends, whereas on google + people meet new people with shared passion or interest which creates a viscious circle of like minded people. For, Ex on facebook if some wants to check about the page for offers or the products it,s being asked to friend for recommendations.But on Google + we can ask whatever we want in the circle of same like minded people.

Posts on google+ gets higher visibility for its content as it comes from the search engine giant itself “Google” it is about to support it’s own network. It’s also been observed that pictures or photos shared on Google+ get more visibility on google, compared to content material shared on facebook .

Google+ has good community building system through the circles feature where we meet new people with shared passion we interact with the people accordingly to the circle we met.whereas facebook is all about hanging around the friends and their friends without know their interests

Google+ has special photo tagging feature that allows you to tag the people as per the facebook but whenever you tag the person (he/she) gets the notification about that. Facebook lacks this specil feature.

On google+ any person who ecides to walk out can fetch all its data from it’s feature data liberation. Facebook  doesn’s seem to have given thought over that.

Facebook initially allowed 400 characters increasing up to 63,206 characters. Google+ offers you up to 1,00,000 characters.

Thus, Google+ appears to better platform for the marketers to a higher extent compared to the facebook.